Entries by Charles Ferrell

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How Michigan State University is Leveraging IBM Analytics and Ironside Group to Improve University advancement

This article is based upon an interview with Monique Dozier,  Assistant Vice President of Advancement at MSU. In 1989, Howard Dresner, a leading analyst for Gartner, coined the term “business intelligence.” In 1994, this thought leader, strategy advisor, and former Gartner Research Fellow, made the following powerful prediction:

IBM SPSS Predictive Analytics: An Overview

SPSS allows users in almost any industry to see into the future. The solution is part of IBM’s Business Analytics portfolio and works seamlessly with Cognos, the world’s flagship business intelligence reporting tool. Utilizing predictive analytics, SPSS connects data to effective action. SPSS draws on a powerful reserve of algorithms to analyze an organization’s existing […]