Optimize Your Analytics Continuum


Drive Smarter Business Decisions

Are you a current Cognos user who is intrigued by the promises of 11.1? Are you looking to drive predictive analytics with AI? Are you looking to learn from other local companies who’ve already been successful?

If so, Ironside invites you to be our guest to:

  • Explore how you can optimize your current Cognos environment
  • Learn how to operationalize your analytical insights with AI
  • Hear customer stories on how they are putting all of this into action

Attend this half-day event to hear about the current and future state of the IBM Analytics portfolio. You will leave this session with an actionable plan on how you can use these tools to innovate your organization’s data & analytics capabilities.

Bring your questions and get them answered!


DATE:  Tuesday, December 4, 2018
TIME:  1:00 – 6:00 PM
LOCATION:  Jack’s Abby Craft Lagers
100 Clinton Street, Framingham MA 01702

*Free parking is available.
analytical continuum

Registration for this event has closed. 

Contact Kayla DeFreitas at with any questions.


1:00 – 1:15WelcomeTim Kreytak, CEO at Ironside
1:15 – 1:45Keynote: IBM Analytics Current & FutureDouglas Bonanno, Global Sales Executive: Cognos Analytics, Embedded Analytics & Digital Ecosystem at IBM
1:45 – 2:45IBM Cognos Analytics: Discover What’s NewMarc McLean, CTP at IBM
2:45 – 3:303 Ways to Modernize Your Cognos EnvironmentScott Misage, Business Intelligence Practice Director at Ironside
3:30 – 4:15Jump Start Your AI RoadmapGreg Bonnette, VP of Strategy & Innovation at Ironside
4:15 – 4:30Closing RemarksTim Kreytak, CEO at Ironside
4:30 – 6:00Brewery Tour & Happy Hour
*Agenda is subject to change.


3 Ways to Modernize Your Cognos Environment

Scott Misage

presented by Scott Misage, Business Intelligence Practice Director at Ironside

We will explore how to offer more modern capabilities for the organizations and teams leveraging Cognos for analytics. Learn how legacy Cognos customers can harvest the investments made in enterprise BI solutions while addressing the promised “business empowerment” of the newer-to-market data discovery tools. We will show you ways to get started with maximizing your investment.

Jump Start Your AI Roadmap

Greg Bonnette

presented by Greg Bonnette, VP of Strategy & Innovation at Ironside

The most enticing opportunity for the BI function is to pivot into data science and Artificial Intelligence. With the support of an experienced data scientist, it is possible to capitalize on your strong organizational networks and deep cross-functional, institutional, and business process knowledge to enable and empower AI in your organization. This presentation will help you to:

  • Understand your AI opportunity
  • Learn tips on developing and executing a plan
  • Learn best practices to operationalize and optimize AI

Develop an AI roadmap today and start your journey to grow revenues, maximize efficiency, and understand and minimize risk in your organization.

2015 IBM Business Analytics Award

About Ironside

Ironside was founded in 1999 as an enterprise data and analytics solution provider and system integrator. Our clients hire us to acquire, enrich and measure their data so they can make smarter, better decisions about their business. No matter your industry or specific business challenges, Ironside has the experience, perspective and agility to help transform your analytic environment.

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