Strategy

25 May 2017

Ironside Recognized as Strategy Consultant

By | May 25th, 2017|Categories: Awards & Recognition, Business, In the News|Tags: , , , , , , |

BOSTON, May 25, 2017 /PRNewswire/ -- Ironside, a data and analytics firm headquartered in Massachusetts has been named a Strategy Consultant in Customer Analytics in Forrester's Vendor Landscape for Customer Analytics Services Providers, Q2 2017.   Tim Kreytak, CEO of Ironside, in a statement said: "We're delighted that Forrester acknowledges our analytics services and data enrichment capabilities which complement our strategic offerings [...]

17 Mar 2017

Why an Incentive Compensation Health Check Matters

By | March 17th, 2017|Categories: Advisory, Business, Incentive Compensation Management|Tags: , , , , , , , , , , |

Squeaky wheels usually don't go away; they just get louder. Imagine you purchase a new car. The car is shiny and runs great, but after a year maybe there are few things you wish were different – the seat design could be more comfortable or the road noise is louder than you expected. Maybe you [...]

8 Mar 2017

Analytics End User Adoption: Rethinking Our Engagement Strategy

By | March 8th, 2017|Categories: Advisory, Business, IT|Tags: , , , , , , , |

In the last few weeks, I’ve spoken with three different clients who are struggling with the issue of end user adoption. Each described a routine set of activities, either completed or in process, that you would expect to see in a thoughtful change management program. Nonetheless, all three customers expressed frustration at the lack of user [...]

2 Mar 2017

Building Your Data & Analytics Roadmap One Use Case at a Time

By | March 2nd, 2017|Categories: Advisory, Business, IT|Tags: , , , , , , , , |

IT and business leaders share a common goal – to leverage the data available to them in order to make more informed business decisions. The first step to achieving that goal is to create a data & analytics roadmap, a task many companies find daunting. Where do you begin? "Most organizations are ineffective in communicating [...]

23 Feb 2017

The CIO and Analytics Strategy: Ironside’s Take

By | February 23rd, 2017|Categories: Advisory, Business, IT|Tags: , , , , , , , , |

CIO and IDG released the 2017 State of the CIO report this week. Their findings are useful not just for the CIO role in general but also for exploring the connection between the CIO and analytics initiatives. Looking at the report through the lens of data and analytics, I had three reactions to the survey [...]

26 Jan 2017

3 Reasons Your Data & Analytics Roadmap Isn’t Helping You Reach Your Goals

By | January 26th, 2017|Categories: Advisory, Business Intelligence, Information Management|Tags: , , , , , , , |

Creating a data and analytics roadmap is an important first step in helping your organization utilize data to achieve growth, understanding, and action. But often we hear from clients that their roadmap isn't leading them to their desired destination. While many are successful in laying out the technical requirements, identifying the path to business outcomes, [...]

12 Dec 2016

Defining An Analytics Strategy

By | December 12th, 2016|Categories: Advisory, In the News, Press Releases|Tags: , , , , , , , |

LEXINGTON, Mass., Dec. 12, 2016 /PRNewswire/ -- Ironside, a Boston-based data and analytics firm, just released an authoritative list of questions that they recommend business leaders try to answer now in planning for their analytics initiatives. Today, it's safe to say that the majority of businesses understand the value of analytics. They get that their data [...]

15 Oct 2016

Boston Data & Analytics Service Firm Names New COO

By | October 15th, 2016|Categories: In the News, Press Releases, Strategy & Innovation|Tags: , , , , |

LEXINGTON, MA - Ironside, a Boston enterprise data and analytics service firm announced last week the appointment of David Michelson, Chief Operating Officer. Michelson joins the company with over 20 years of business and technical consulting leadership, helping clients solve their most critical business issues. "I am personally thrilled to have David on the team as he [...]

1 Feb 2016

Sales Data Strategy: Your One Source of Truth [Whitepaper]

By | February 1st, 2016|Categories: Advisory, Sales Performance Management, Strategy & Innovation|Tags: , , , |

I belong to many Sales Operations and Sales Compensation social media groups. Recently, I read a post regarding what defines Sales Performance Management (SPM) that was very tool-based.  It prompted me to think about all the systems and data utilized and captured in a mature sales data strategy and to ask myself the following question:  What [...]

21 Apr 2011

IBM Cognos 10 Business Insight Advanced: 5 Key Features that Can Transform Your Organization

By | April 21st, 2011|Categories: Newsletter|Tags: , , , |

Back in October when IBM Cognos 10 was first released, I initially touted Business Insight Advanced (BIA) as the single-most important enhancement over IBM Cognos 8. After a few months of hands-on usage, I am sticking to my initial assessment. Here are five key features that I’ve identified as having the greatest potential for a positive impact on practical business intelligence within most organizations. […]

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