What Is Design Thinking?

 

“Design thinking is about believing we can make a difference and having an intentional process in order to get to new, relevant solutions that create positive impact.”

– IDEO

 

It is not a magic bullet.  It is not the only approach to problem solving.  Instead, design thinking is simply another tool in our toolbox that helps us keep the user front of mind and practice empathy throughout the entire development process. Read more

Ironside’s Crystal Meyers was featured in Vol. 19, No. 4 of TDWI’s Business Intelligence Journal. Her points are particularly relevant as business analytics begins a more pronounced shift toward a bimodal model in 2016.

Reprinted with permission of 1105 Media, Inc. As published in TDWI’s Business Intelligence Journal. Read more

Data discovery tools and techniques represent the largest change to traditional business intelligence in the last decade. Instead of being a replacement for enterprise reporting, however, data discovery is a new approach that augments the old methods. Understanding when to use each and how they work together are key elements in implementing a strategy for bimodal analytics. Read more

“Content is King” is a phrase made most famous by Bill Gates in a 1996 essay, but it’s been used many times before. I believe he was referring to what will drive the internet for years to come. In my mind, this saying was and is still true in media. Just take a look at Netflix, Amazon, YouTube, and other organizations creating original content. You can even go further outward and consider any social media platform and all original (or shared) content in a company’s data stores. Read more

I belong to many Sales Operations and Sales Compensation social media groups. Recently, I read a post regarding what defines Sales Performance Management (SPM) that was very tool-based.  It prompted me to think about all the systems and data utilized and captured in a mature sales data strategy and to ask myself the following question:  What is the heart of SPM? Read more

One thing all conferences have in common is that they’re overwhelming. There’s more to learn, see, and do than any one person can handle. Narrowing all those options down to what matters most for your role is tricky at best and frustrating at worst, especially when it comes to a multidisciplinary, multi-technology event like the Gartner BI & Analytics Summit. Some of our top experts and clients will be giving presentations at the Grapevine, TX Gartner Summit this March. This got us thinking: how can we use our experience to help other attendees get the most out of the event? Read more

This year at IBM Insight 2015, Ironside had the unique opportunity to tell one of our most compelling recent customer stories: how Manchester PD used Ironside’s IronShield predictive policing platform to implement some highly effective crime reduction strategies. Greg Bonnette, our VP of Strategy & Innovation, delivered the presentation on behalf of Manchester PD, who IBM had selected as a presenter, and highlighted the components of IronShield and the results that Manchester PD is getting out of it. Read more

Business intelligence has been around for a long time. From decision support systems in the 1960s through Ralph Kimball’s books on dimensional modeling in the 1980s, the core concepts of the discipline are decades old. As these concepts and the products built around them mature, more advanced techniques and technologies come to light that evolve and redefine what we thought we knew about the business intelligence space and business intelligence’s future. For instance, developments like the cloud, data visualization tools, and predictive analytics are changing the way businesses evaluate and make decisions from their data. Read more

Last month, we gave you a few summer reading suggestions from our experts, and they were so well-received we decided to bring you three more book recommendations from some more Ironside luminaries. These book recommendations will take you into the final stretch of the season feeling enriched with new insights into organizational growth, analytics strategy, and motivational methods. We hope you enjoy this list as much as you enjoyed the last one. Happy reading! Read more

As you can see from the title, there are a lot of “as-a-Services” floating around in the modern marketplace. New vendors appear every day offering software, platforms, and infrastructure over the cloud. In the midst of this wild west-style atmosphere, how can you be sure that the type of solution you choose will be right for you and will consistently perform in the way you expect? Read more