According to ‘The Economist’, data is the new oil. It is now the world’s most valuable resource. The volume of data available to organizations to capture, store, and analyze has changed the ways in which organizations address innovation, and analytics is a true competitive differentiator.

Unfortunately, business analysts, data scientists, and other line of business users performing self-service analytics are spending a majority of their time preparing data for analysis rather than actually garnering and sharing the insights to be found in it (1), even with the help of self-service data prep tools like Alteryx, Trifacta, and Tableau’s Maestro (coming soon). Read more