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This is part three in our five part series on the essential capabilities of the competitive data-driven enterprise.

Most business analysts will reach for their favorite data visualization tool when it comes time to perform driver and correlation analysis when in search of a cause. While this technology is essential for communicating with data, and excellent at identifying new opportunities (i.e. visualizing gaps or data non-relationships), it is limited in its ability to produce reliable, accurate and conclusive results. This is mostly due to our own human limitations when visually processing more than two dimensions of analysis at a time (e.g. revenue over time by product line). Read more

When planning your next dashboard project, watch out for these 5 dashboarding terms that could possibly jeopardize its success. Read more

Remember our friend Empathy from the previous article? Well, now that you’ve interviewed, observed, and worked alongside your end-users and fully understand what it means to walk in their shoes, it’s time to leverage that new knowledge.

You’ve likely interviewed people in many different groups or roles within your organization. While analyzing your notes, you may begin to notice that certain people have similar needs, pain points, goals, etc. You can use this information to start persona building. Read more

As we’ve mentioned before, as of April 2018 there will be limited extended support for Cognos 10.x. Sure, that sounds like a long time from now, but if there’s anything I’ve learned from my time in enterprise IT, it’s that making a change is like turning a battleship. You need to start actively planning for it and plotting your course way ahead of time to ensure everything runs smoothly. Read more

We’re getting ready for Tableau Conference 2016 here at Ironside. With only a short time left until November 7th, our team is preparing for which parts of the conference they’re most excited to take in. And, more importantly, developing strategies for prioritizing where to spend their time. I got a chance to catch up quick with Crystal Meyers and Katelyn Tolbert, two of our Tableau-certified consultants, to hear what they’re looking forward to and get their perspectives on where people should be focusing at the conference. Read more

Tableau 10 was released on August 15th, and it is quite an upgrade. I’ve been spending some time doing hands-on testing of the new version, and I’m excited to share some of the new features I’ve explored with you.

In addition to a new custom font, new color palettes, and new themes that make Tableau more beautiful and visually appealing than ever, Tableau 10 has made great strides in bringing some of the most widely requested features from past releases into reality for this one. I’m going to walk you through some of the ones we at Ironside find most compelling and explain what the practical impact of each one is on the overall functionality of Tableau. This article will cover the following new features: Read more

If modern business data is a river, then traditional enterprise business intelligence is a bucket. Sure, you can pull some valuable and reliable insights at regular intervals that will help you take the pulse of what’s going on day to day, but there’s a much larger percentage of valuable insight that’s just going to wash by. That’s why having a complementary data discovery strategy is so important: it helps you be where you need to be in that flood to catch what’s most relevant to your current business concerns. One of the ways Ironside is helping our clients get to this level of self-service flexibility is by becoming a Tableau partner. Read more

Tableau’s powerful data discovery and visual analytics capabilities make it an ideal tool for enabling end users to achieve data driven insights at the speed of business.  It puts data in the hands of the business users who have the most to gain from it in an intuitive manner that allows for rapid visualization and actionable insight through self-service analytics. Read more

According to Dave Chaffey’s 2016 global social media research summary, over 2.3 billion people actively use websites like Facebook, Snapchat, Twitter, and LinkedIn to view content or engage with other users . This massive audience represents a huge opportunity for organizations to understand what trends they can connect with, who their ideal customers are, and what the sentiment is around their brand in the marketplace. These insights all become possible through social media analytics. Read more

Ironside’s partners help us empower our clients and deliver value from data and analytics using the best technology for their particular business needs, which is why we’re excited to announce that we’ve added Domo to that list. Domo’s flexible, collaborative, and intuitive platform represents a strong approach to modern self-service analytics, and being a Domo partner lets us bring our clients actionable insights from diverse data sources even in low-IT environments. Read more